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Kern Foxworth, Marilyn: Aunt Jemima, Uncle Ben,...
44,39 € *
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Erscheinungsdatum: 30.11.1994, Medium: Taschenbuch, Einband: Kartoniert / Broschiert, Titel: Aunt Jemima, Uncle Ben, and Rastus, Titelzusatz: Blacks in Advertising, Yesterday, Today, and Tomorrow, Autor: Kern Foxworth, Marilyn, Verlag: Praeger, Sprache: Englisch, Schlagworte: BUSINESS & ECONOMICS // Advertising & Promotion, Rubrik: Wirtschaft // Werbung, Marketing, Seiten: 254, Informationen: Paperback, Gewicht: 399 gr, Verkäufer: averdo

Anbieter: averdo
Stand: 15.12.2019
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Interaktives Marketing

Interaktive Medien versprechen einen neuen Zugang zum Markt und den Kunden vor dem Hintergrund einer nachlassenden Wirkung der traditionellen Medien. Doch wie können sie in die Marketingaktivitäten aufgenommen werden und welchen Mehrwert liefern

Anbieter: Qualigo
Stand: 15.12.2019
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Blonde
29,90 CHF *
zzgl. 3,50 CHF Versand

An epic literary novel based around the life of the cultural icon that was Marilyn Monroe, which was published in hardback to great critical acclaim, and which will be backed with a major marketing campaign. ''Blonde' is an epic achievement, a masterpiece, a piece of art so shatteringly well conceived and lavishly wrought that at times it does not seem like a mere book' Julie Myerson, 'Independent On Sunday'.

Anbieter: Orell Fuessli CH
Stand: 15.12.2019
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SELVA 4-Fußstuhl \"\"Marilyn\"\"

Die Firma SELVA steht für höchste Kreativität, einzigartige Vielfalt, italienische Handwerkskunst in Vollendung und - individuelle Einrichtungskonzepte. Sie können auswählen aus einer großen Vielfalt an Produkten, Farben und Holzarten. Die

Anbieter: Qualigo
Stand: 15.12.2019
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How to Use What You've Got to Get What You Want
33,90 CHF *
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Before you can use what you've got to get what you want, you have to know what you've got! The business world is full of people who are searching for something--the next great idea, the sure-fire marketing plan, the toy every kid has to have, the gadget without which no adult can live. They're looking so hard for the gold at the end of the rainbow that they often don't see the diamonds glittering in their hands.Whatever qualities you have, no matter how limited or broad they may be in your own mind, veteran corporate executive Marilyn Tam has set out to show everyday people how to use what they've got for both personal and professional success.Tam has always been passionate about what she wants in life. Passion, along with her four basic principles and 'using what she's got,' enables her to 'get what she wants' out of life. Let her show you! Check out How to Use What You've Got to Get What You Want, now!

Anbieter: Orell Fuessli CH
Stand: 15.12.2019
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Dress Marilyn

Dress Marilyn

Anbieter: Qualigo
Stand: 15.12.2019
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Ethical Decision Making in Fund Raising (AFP/Wi...
92,90 CHF *
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' Fund raisers, given their flaws and fineness, working in flawed and fine institutions with flawed and fine clients, need to carry out their everyday tasks of decency and joy here and now. . . . This book is about thinking with care and grace about everyday grit.' In her brilliant and provocative new book, Ethical Decision Making in Fund Raising, author and philosophy professor Marilyn Fischer provides conceptual tools with which a nonprofit can thoroughly examine the ethics of how and from whom it seeks donations. Using the books Ethical Decision-Making Model, the author explains how fund raisers can use their basic value commitments to organizational mission, professional relationships, and personal integrity as day-to-day touchstones for making balanced, ethical, fund-raising decisions.For ethically troubling situations that have no clear-cut solutions, the book shows how to frame these dilemmas as ongoing dramatic narratives.Using conceptual tools of sympathetic understanding, attention to social and temporal context, and clusters of philanthropic virtues, the Ethical Decision-Making Model guides us in thinking our way to ethically sound resolutions.Through this process, we can sustain and enrich the circle of giving of the philanthropic gift economy.The book also examines day-to-day issues of fund raising: privacy and confidentiality; conflicts of interest such as finders fees and commission-based pay; corporate philanthropy, including sponsorships and cause-related marketing; and fostering cultural diversity.Each chapter concludes with discussion questions and additional case studies for readersreflection and analysis.Ethical Decision Makingin Fund Raising is a fascinating look at the history of philanthropy in its many social forms and historical contexts, as well as an exuberant manifesto for nonprofits on making clear ethical thinking an effective corporate tool.

Anbieter: Orell Fuessli CH
Stand: 15.12.2019
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ROLINE »Digital Signage Stand, Marketing« TV-St...

Farbe Farbe , silberfarben,

Anbieter: Qualigo
Stand: 15.12.2019
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Shopping For Identity
24,90 CHF *
zzgl. 3,50 CHF Versand

In America today, you can connect to your ethnic heritage in dozens of ways, or adopt an identity just for an evening. Our society is not a melting pot but a salad bar--a bazaar in which the purveyors of goods and services spend close to $2 billion a year marketing the foods, clothing, objects, vacations, and events that help people express their (and others') ethnic identities. This is a huge business, whose target groups are the 'hyphenated Americans'--in other words, all of us. As immigrant groups gain economic security, they tend to reinforce--not relinquish--their ethnic identification. Marilyn Halter demonstrates that, to a great extent, they do it by shopping. And their purchasing power is enormous. How has the marketplace responded to this hunger? Instantly and wholeheartedly: tweaking old products and inventing new ones; launching new brands in supermarkets, new music groups, vacation itineraries, language courses, toys, greeting cards, et cetera. This nexus of business and ethnicity is already seen as the hottest consumer development of this decade, and Halter is uniquely qualified to describe its origins, the exponential growth of products and advertising, and the phenomenal sales of items from salsa to Chieftains CDs. She addresses her subject with an abundance of anecdotal evidence, telling examples of ethnic marketing, and interviews with entrepreneurs (many of them immigrants) who are vigorously seizing the opportunities offered by the business of ethnicity. Shopping for Identity is provocative, intriguing, and farseeing, illuminating an important aspect of our contemporary way of life while validating the yearning we all feel for connection to our roots. From the Hardcover edition.

Anbieter: Orell Fuessli CH
Stand: 15.12.2019
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Samtsessel Muschel Marilyn in blau mit Füßen in...

Kostenfreie Lieferung & kostenfreie Retoure Entdecken Sie diesen einzigarten Muschelsessel in blau & mit edlen Füßen in Gold. Dieser Sessel ist ein garantierter Hingucker in Ihrem Zuhause. Ratenkauf & Kauf auf Rechnung möglich » Jetzt bestellen

Anbieter: Qualigo
Stand: 15.12.2019
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From My Perspective... A Guide to University an...
5,90 CHF *
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From My Perspective…. will touch upon fundamental organizational capacity issues such as staffing, financing, programming, profile establishment and maintenance, as well as essential ingredients for success such as effective networking, mentoring, relationship management, marketing, time management, visioning, strategic planning and evaluation. Managing a college or university career centre is both challenging and extremely fulfilling - though not without its frustrating moments, for sure. Successful directors/managers are those who are never satisfied with that status quo. This publication has been written so that both the beginner and the more experienced director/manager will be able to take away some ideas and approaches that will prove useful in their work. About the author: Currently National Co-ordinator of Innovation and Outreach for the Canadian Education and Research Institute for Counselling (CERIC), Marilyn Van Norman has over 30 years proven experience in career centre and student services management. She has held the positions of Director of the Career Centre and Director of Student Services at the University of Toronto. She is a collaborator, visionary and expeditor. Author of numerous articles and publications on career development, her book Making It Work: Career Management for the New Workplace was a Canadian bestseller. Marilyn has been the recipient of a number of awards including the Award of Merit, Outstanding Contribution, Canadian Association of Career Educators and Employers; Contribution to Career Counselling, Ontario College Counsellors; the Etta St. John Wileman Award for Contribution to Career Development in Canada; The Joan Foley Award for Significant Contributions Enhancing Student Life, the University of Toronto; Life Membership, the Canadian Association of Career Educators and Employers. Marilyn has been active on numerous Canadian committees and Boards relating to career development including: a past President of the Canadian Association of Career Educators and Employers (CACEE); member of Contact Point Board; member of the founding Board of the Canadian Education and Research Institute for Counselling (CERIC); chairing the National Consultation on Career Development (NATCON) for 15 years. 'Every once in a while a book comes along that 'speaks to the heart' of career centre management. This is one of those rare books. It is built on decades of experience in career centre management that spans some of the most tumultuous economic times in Canadian history. This work provides the reader with insight into the complex, challenging and life changing world that is career centre management. This is a book that all career practitioners should read!' - Dr. Rob Shea, Deputy Provost and Associate Vice-President (Academic), Memorial University of Newfoundland

Anbieter: Orell Fuessli CH
Stand: 15.12.2019
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The Complete Guide to Self-Publishing
18,90 CHF *
ggf. zzgl. Versand

Take Control of Your Destiny! Bottom line: You want to get published. You want to control the future of your manuscript and your writing career. Best-selling author Marilyn Ross and publishing expert Sue Collier show you how to make your own success - whether you're a published author, entrepreneur, corporation, professional, or absolute newcomer to writing. In this expanded and completely revised 5th edition of the 'bible' of self-publishing (over 100,000 copies sold), they empower you to publish your own work with minimal risk and maximum profits. You'll find: • Complete step-by-step guidance on publishing and marketing a book • Ways to leverage social media marketing to build your platform and make yourself stand out from the crowd • A thorough explanation of the difference between POD self-publishing, subsidy publishing, and true self-publishing - and how to decide which is the best option for you • Practical advice on making the decision between offset printing and print-on-demand • How to leverage the Internet to create 'buzz' and promote your book with killer PR • The latest information on e-publishing • A detailed marketing plan and timetable to keep you on track • Proven marketing strategies to get free publicity, reach nontraditional buyers, and sell books • Information-packed appendices with marketing contacts, organizations, and vendors, complete with names, addresses, and websites • Valuable case studies and examples of how other publishers excel • An in-depth discussion of exclusive distributors, plus coverage of the most recent changes in bookstores and the book-selling industry • Thirty-one creative ideas for generating capital to launch your publishing company The Complete Guide to Self-Publishing is the one book you need to take control of your writing career. Read it. Believe it. Do it. Your future depends on it.

Anbieter: Orell Fuessli CH
Stand: 15.12.2019
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From My Perspective... A Guide to Career/Employ...
5,90 CHF *
ggf. zzgl. Versand

From My Perspective…. will touch upon fundamental organizational capacity issues such as staffing, financing, programming, profile establishment and maintenance, as well as essential ingredients for success such as effective networking, mentoring, relationship management, marketing, time management, visioning, strategic planning and evaluation. Managing a career/employment centre is both challenging and extremely fulfilling - though not without its frustrating moments, for sure. Successful directors/managers are those who are never satisfied with that status quo. This publication has been written so that both the beginner and the more experienced director/manager will be able to take away some ideas and approaches that will prove useful in their work. About the author: Currently National Co-ordinator of Innovation and Outreach for the Canadian Education and Research Institute for Counselling (CERIC), Marilyn Van Norman has over 30 years proven experience in career centre and student services management. She has held the positions of Director of the Career Centre and Director of Student Services at the University of Toronto. She is a collaborator, visionary and expeditor. Author of numerous articles and publications on career development, her book Making It Work: Career Management for the New Workplace was a Canadian bestseller. Marilyn has been the recipient of a number of awards including the Award of Merit, Outstanding Contribution, Canadian Association of Career Educators and Employers; Contribution to Career Counselling, Ontario College Counsellors; the Etta St. John Wileman Award for Contribution to Career Development in Canada; The Joan Foley Award for Significant Contributions Enhancing Student Life, the University of Toronto; and Life Membership, the Canadian Association of Career Educators and Employers. Marilyn has been active on numerous Canadian committees and Boards relating to career development including: a past President of the Canadian Association of Career Educators and Employers (CACEE); member of ContactPoint Board; member of the founding Board of the Canadian Education and Research Institute for Counselling (CERIC); chairing the National Consultation on Career Development (NATCON) for 15 years. 'A very no-nonsense approach to the management of Career/Employment Centre. As all experienced or inexperienced managers will know the task of managing a Career/Employment Centre is ever changing and evolving. The topics covered are the day-to-day realities of a Career/Employment Centre Manager. Relevant topics, sound advice and practical solutions will make this a definite read for all managers, senior staff and Boards of Directors.' - Nancy Dube, Director, YMCA Employment Services, Sudbury

Anbieter: Orell Fuessli CH
Stand: 15.12.2019
Zum Angebot
Shopping For Identity
9,99 € *
zzgl. 3,00 € Versand

In America today, you can connect to your ethnic heritage in dozens of ways, or adopt an identity just for an evening. Our society is not a melting pot but a salad bar--a bazaar in which the purveyors of goods and services spend close to $2 billion a year marketing the foods, clothing, objects, vacations, and events that help people express their (and others') ethnic identities. This is a huge business, whose target groups are the 'hyphenated Americans'--in other words, all of us. As immigrant groups gain economic security, they tend to reinforce--not relinquish--their ethnic identification. Marilyn Halter demonstrates that, to a great extent, they do it by shopping. And their purchasing power is enormous. How has the marketplace responded to this hunger? Instantly and wholeheartedly: tweaking old products and inventing new ones; launching new brands in supermarkets, new music groups, vacation itineraries, language courses, toys, greeting cards, et cetera. This nexus of business and ethnicity is already seen as the hottest consumer development of this decade, and Halter is uniquely qualified to describe its origins, the exponential growth of products and advertising, and the phenomenal sales of items from salsa to Chieftains CDs. She addresses her subject with an abundance of anecdotal evidence, telling examples of ethnic marketing, and interviews with entrepreneurs (many of them immigrants) who are vigorously seizing the opportunities offered by the business of ethnicity. Shopping for Identity is provocative, intriguing, and farseeing, illuminating an important aspect of our contemporary way of life while validating the yearning we all feel for connection to our roots. From the Hardcover edition.

Anbieter: Thalia AT
Stand: 15.12.2019
Zum Angebot
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