Guerrilla Marketing´s Greatest Hits-Updated, Adapted, Remastered... The only book to deliver The Best of Guerrilla Marketing-a combination of the latest secrets, strategies, tactics, and tools from more than 35 top-selling Guerrilla Marketing books-updated for a new generation. ´´When they write the history of marketing thought, Jay doesn´t get a page... he gets his own chapter.´´ -Seth Godin, author of Poke the Box ´´This book is the culmination of Guerrilla Marketing´s huge footprint on the marketing landscape. Keep it on top of your desk-it will become your marketing bible.´´ -Jill Lublin, international speaker and author, Jilllublin.com ´´For business survival in the 21st century, Guerrilla Marketing ranks right up there with food, water, shelter-and, of course, Internet access.´´ -David Garfinkel, author of Advertising Headlines That Make You Rich ´´21 million entrepreneurs around the world, including me and most of my clients & friends, owe a debt of gratitude to Jay Conrad Levinson for his inspiring Guerrilla Marketing advice and mentoring.´´ -Roger C. Parker, www.PublishedandProfitable.com ´´Guerrilla Marketing has always been about helping the ´little guy´ market effectively and succeed against big-budget competitors. And now, in the new hyper-connected and hyper-competitive digital age, Guerrilla Marketing is again proving to be an essential key ingredient to help achieve business success. ´´ -Stuart Burkow, advisor on making money in business and advocate for free enterprise, www.kingofprofits.com ´´Jay Levinson wisely guided my partners and me as we built our company from zero to $60 million in six years - and sold it! His brilliant marketing know-how played a huge role in our dramatic success. ´´ -Steve Savage, president, Savage International ´´Guerrilla Marketing is far more than a brand. It has joined Xerox and Kleenex as part of our language.´´ -Orvel Ray Wilson, CSP, marketing coach, sales trainer and author ´´Jay´s original Guerrilla Marketing validated all the marketing I´d been already doing, and opened my eyes to many new possibilities. Since that time, I´ve read many books in the series, and was thrilled to bring Guerrilla Marketing to the environmental world with Guerrilla Marketing Goes Green. Jay has proven over and over again that there´s more to marketing than throwing a lot of money into ads, and that small businesses, nonprofits, and grassroots organizations can market effectively and inexpensively.´´ -Shel Horowitz, award-winning author, speaker, consultant, green/ethical marketing expert ´´Guerrilla Marketing Reigns Supreme as THE Source for Most Affordable and Effective Marketing...Ever!´´ -David Fagan, owner, The Icon Builder ´´In the marketing jungle the Guerrilla is king!´´ -David Perry, Perry-Martel International ´´Guerrilla Marketing is the Guerrilla Cream that rises to the Guerrilla Top. Those that use it, have used it and will use it get the view from the Top!! This book is one more ticket to your trip to your Guerrilla Top.´´ -Al Lautenslager, www.marketforprofits.com ´´Jay Conrad Levinson´s Guerrilla Marketing series helped revolutionize marketing for the entrepreneurs who transformed small business into the powerful engine that drives economic growth in America. That his work keeps evolving but always stresses ethics, creativity, and technology with makes his achievement all the more valuable and remarkable.´´ -Michael Larsen, literary agent, Michael Larsen-Elizabeth Pomada Literary Agents Contributions from 35 Guerrilla hits, including: The Guerrilla Marketing Handbook Guerrilla Publicity Guerrilla Marketing in 30 Days Guerrilla Marketing for Writers Guerrilla Social Media Marketing Guerrilla Marketing on the Internet Guerrilla Networking Guerrilla Negotiating Guerrilla Selling Guerrilla Public Speaking Guerrilla Multilevel Marketing Guerrilla Profits Guerrilla Financing Guerrilla Business Secrets Guerrilla Breakthrough Strategies Guerrilla Retailing Guerrilla Rainmaking Guerrilla Marketing for Consultants Guerrilla Marketing Goes Green Guerrilla Marketing for Nonprofits
Reconnecting with such authors as Seth Godin from Guerrilla Marketing Handbook, the father of guerrilla marketing Jay Conrad Levinson and coauthor Jeannie Levinson present fans and new guerrillas with the first book to deliver The Best of Guerrilla Marketing - a combination of the latest secrets, strategies, tactics, and tools from more than 25 top-selling Guerrilla Marketing books. Learn how to reshape your approach to branding, advertising, social media, networking, and more - ultimately, making more money, while spending less. 1. Language: English. Narrator: Patrick Lawlor. Audio sample: http://samples.audible.de/bk/gdan/003056/bk_gdan_003056_sample.mp3. Digital audiobook in aax.
The Best of Guerrilla Marketing:Guerrilla Marketing Remix Entrepreneur Press Jay Levinson
The essential guide for business leaders, entrepreneurs, and employees looking to navigate today’s multigenerational workplace, which spans more generations than ever before.Millennials have only just begun their reign as the largest generation in the workplace. But they are not alone. For the next decade at least, these young professionals will be working side by side with more established generations, including the baby boomers, who are working longer than ever, and an entirely new group coming up, generation Z. This means within any organization, any team, any meeting, any marketing opportunity, you may find any combination of generations. Each of these age groups has its own attitude, expectations, and professional style. To lead and succeed in any organization today, you must adapt to how millennials work while continuing to accommodate their older colleagues and paying attention to the next generations coming up. The Remix shows you how to adapt and win through proven strategies that serve all generations’ needs. As the leading expert on generations in the workplace, Lindsey Pollak combines the most recent data from a variety of authoritative sources with her own original research as well as detailed case studies from her Fortune 500 clients. Pollak outlines the ways businesses, executives, midlevel managers, employees, and entrepreneurs can handle situations that may arise when diverse styles clash and provides clear strategies to turn generational diversity into business opportunity. Generational change is impacting all industries, all types of organizations, and all leaders. The Remix is an essential listen for anyone who wants to survive and thrive today and into the future.PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio. 1. Language: English. Narrator: Amanda Dolan. Audio sample: http://samples.audible.de/bk/harp/008836/bk_harp_008836_sample.mp3. Digital audiobook in aax.